Kakuzi, a listed agribusiness firm, has unveiled a new corporate identity and a range of private-label products for the local market.
The products include macadamia nuts, flour, oil and blueberries.
Kakuzi is close to launching a large-scale Blueberries production venture that will cost an estimated Ksh 4 Billion.
The firm has also started operating a Macadamia Oil Extraction Plant to cater to the increasing demand for value-added products in its superfood portfolio.
Kakuzi Chairman Nick Ng’ang’a said the new identity reflects the firm’s commitment to agricultural development and value addition.
Crop Development PS Phillip Harsama said the government supports Kakuzi’s initiative and plans to spend KSh40 billion on agricultural projects in 2023
He said Kakuzi’s macadamia oil will diversify the edible oils market and boost local consumption.
“The government plans to provide 720 Metric Tonnes of certified sunflower seeds by the use of the e-voucher input subsidy services, 200 Metric Tonnes of assorted canola seeds, sunflower, soya and 10,000 coconut seedlings, and disburse KSh.42million to 840 farmers as loans in Kwale, Mombasa, Taita Taveta Tana River and Kilifi Counties under the National Edible Oil Crops Project,” he said.
The agricultural firm engages in the cultivation, manufacture, and marketing of tea, the growing and marketing of avocados, livestock farming, the growing of macadamia and forestry development.